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Are you planning a Mobile App based Startup?

Are you planning a Mobile App based Startup?

Before you enjoy that cup of tea each morning chances are you have already started your mobile app to start your day. Whether it is finding your way to a restaurant, logging in your fitness routine or planning for a weekend outing, mobile apps are now an integral part of our regular lifestyle. More than 80 % of people prefer a mobile app over a traditional desktop website. An increasing number of people are spending more and more hours on the mobile app.

Develop a mobile application & expand your business across diverse horizon. Driven by growing number of smartphone and tablet users, small to large scale businesses are constantly looking for mobile applications that help them to popularize their business models amongst the target audience. Android app development company the process by which custom application software is developed for mobile devices comes as a blessing for organizations who intend to promote and market their business to a market.

Following are the steps which you should undergo as a part of having a custom mobile application developed:

Choose your Geography

Step 1 is to identify your targeted audience and determine what type of application will be best solution for business. The app market is growing with a tremendous speed which means competition is increasing. There are two fundamentals aspects which you should consider. Firstly the overall concept or unique selling point (USP) of the app. Secondly the execution or how the app is providing delivering value. These two are primarily differential elements which makes your app stand out to the competition. There are millions of application available in the market, so it is imperative to ensure your application adds real value to the customers.

Costing for App

Create a budget of your custom mobile app development. Budget should include design, development, testing, deployment, recurring cost (if any) and marketing expenses. Based on your business plan it is important to analyze how much would be the costing for app development as well as marketing.

Incase you are looking to outsource your mobile app development you need to ensure hire mobile app developers having experience of working with start-ups and expertise to implement latest app technologies.

Mobile App Development

Understand the Process

Understanding the finer details of app development process is very important.App development process includes following steps:

  • Detailed scope definition
  • Creating wireframe of the concept
  • Custom design creation based on App preference
  • Quality Assurance
  • App store submission

Each of the above steps has its own importance and tremendous value can be added by moving forward with the agile app development process. When app development takes place in sprints overall value addition and improvisations can be implemented at a faster pace.

Choose Mobile App Platform

There are several mobile platforms like iOS, Android, Windows Mobile & Blackberry. The actual user base for the corresponding platform vary based on the geography. For example, Norway has more amount of iOS users as compared to Android & India has more Android users overall as compared to iOS. Based on this analysis you will be making a decision to choose the right mobile app platform.

Constant Improvement

Mobile App development is not a one time process. You will have to plan out phase 1 execution based on the business value proposition. Once App is launched you will be receiving real-time market feedback. Based on the same, you will be making necessary changes/ enhancements and providing app updates. These updates require improving user experience, including extra features , fixing bugs and so on. Business Apps, Gaming apps, Enterprise mobile apps or any other app development concept has the same life-cycle.

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Written by Atman Rathod

Atman Rathod is the Founding Director at CMARIX InfoTech, a leading web and mobile app development company with 17+ years of experience. Having travelled to 38+ countries globally and provided more than $40m USD of software services, he is actively working with Startups, SMEs and Corporations utilizing technology to provide business transformation.

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