Balancing online sales with maintaining distributor relationships.
Balancing online sales with maintaining distributor relationships.
Meeting increasing customer preference for online interactions.
Deciding which products to offer online from a vast portfolio.
Maintaining pricing transparency in the complex B2B environment.
Mitigating potential conflicts with distributors due to online sales.
Communicating the transition to e-commerce effectively to all stakeholders.
Building new skills to deliver a seamless omnichannel experience.
CMARIX provided a complete turnkey solution with custom design implementation. This ensured that the website was not only functional but also visually appealing, enhancing the user experience.
CMARIX leveraged WordPress WooCommerce to create a robust online store. This allowed Better Tools to showcase their wide range of products effectively and provide a seamless shopping experience for their customers.
CMARIX developed a distributor locator feature for the website. This allowed customers to easily find distributors of Better Tools' products, enhancing customer convenience.
CMARIX integrated a shopping cart into the website. This allowed customers to easily add products to their cart and proceed to checkout, simplifying the purchasing process.
CMARIX implemented role-based product pricing on the website. This allowed Better Tools to offer different prices to different types of customers, such as wholesalers and retailers.
CMARIX ensured that the website had efficient load times. This is crucial in e-commerce as slow load times can lead to cart abandonment.
CMARIX developed a custom e-commerce platform using WordPress and WooCommerce. This provided Better Tools with a robust and scalable solution that could handle their extensive product range and high traffic volumes.
CMARIX implemented a comprehensive product categorization and search functionality. This allowed customers to easily navigate through Better Tools' vast product range and find the products they were looking for with ease.
CMARIX integrated secure payment gateways into the website. This ensured that customers could make purchases safely and securely, enhancing customer trust and satisfaction.
CCMARIX integrated shipping services into the e-commerce platform. This allowed for real-time shipping cost calculations and tracking, improving the overall customer experience.
CMARIX used responsive web design to ensure that the website was accessible and functional on all devices. This ensured a seamless user experience, regardless of the device used to access the website.
CMARIX implemented role-based access control on the website. This allowed Better Tools to manage user roles and permissions effectively, ensuring that sensitive information and functionalities were only accessible to authorized users.
CMARIX designed a robust and scalable architecture for Better Tools' e-commerce platform. The architecture was designed to handle high traffic volumes and ensure seamless performance. It was built using WordPress and WooCommerce, which provided a solid foundation for the e-commerce functionalities.
CMARIX implemented a robust database management system to handle the vast product range of Better Tools. The database was designed for efficient data retrieval, ensuring quick load times and a smooth user experience.
CMARIX integrated secure payment gateways into the website. This involved setting up secure server configurations and implementing SSL encryption to ensure the security of customer transactions.
CMARIX integrated shipping services into the e-commerce platform. This involved setting up APIs to communicate with the shipping service providers for real-time shipping cost calculations and tracking.
CMARIX implemented role-based access control on the website. This involved setting up user roles and permissions in the system's backend, ensuring that sensitive information and functionalities were only accessible to authorized users.
CMARIX used responsive web design to ensure that the website was accessible and functional on all devices. This involved designing flexible layouts and implementing CSS media queries to ensure the website's responsiveness.
CMARIX developed custom WordPress plugins to meet the specific needs of Better Tools. This included a plugin for implementing the Net D Term, which allows customers to pay 30 days from the ship date.
CMARIX implemented a role-based product pricing structure. This allowed Better Tools to offer different prices to different types of customers, such as wholesalers and retailers.
CMARIX developed a global search feature for products and the Content Management System (CMS). This allowed users to easily find the products or content they were looking for.
CMARIX implemented AJAX-based product filters. This allowed customers to filter products based on various parameters without reloading the page, enhancing the user experience.
CMARIX developed a feature for customer category ordering. This enabled Better Tools to manage and fulfill orders based on customer categories.
CMARIX integrated the Sage payment gateway into the website. This ensured secure and seamless transactions for customers.
CMARIX implemented a feature for bulk product import and export. This allowed Better Tools to efficiently manage their extensive product range.
CMARIX integrated a Content Delivery Network (CDN) to ensure fast and reliable access to the website for users across different geographical locations.
CMARIX developed a store locator feature. This allowed customers to find nearby stores that distribute Better Tools' products.
CMARIX integrated UPS and USPS shipping methods into the platform. This allowed for real-time shipping cost calculations and tracking.
CMARIX used Nginx for the server setup, which is known for its high performance, stability, and low resource consumption.
The server-side scripting was done using PHP - Wordpress, which is a popular choice for web development due to its flexibility and compatibility with various databases and web servers.
CMARIX used MySQL for the database management system. MySQL is renowned for its reliability and efficiency, making it an excellent choice for managing the extensive product range of Better Tools.
CMARIX integrated various third-party tools such as WPML Multilingual for language translation, Mega Menu for enhanced navigation, Advanced Custom Fields for additional metadata, and Compress JPEG & PNG images for image optimization.
CMARIX integrated the Yoast SEO tool and Google Tag Manager to enhance the website's SEO performance and manage marketing tags, respectively.
CMARIX utilized various WooCommerce add-ons like Advanced AJAX Product Filters for seamless product filtering, Search by SKU for efficient product search, and WooCommerce Purchase Order Payment Gateway for flexible payment options.
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A popular content management system used for website development.
A customizable, open-source e-commerce platform built on WordPress.
An open-source web server used for its high performance and stability.
An open-source relational database management system.
A server-side scripting language used for web development.
A programming language used to create interactive effects within web browsers.
Standard languages for creating and designing websites.
Used for integrating UPS shipping methods, allowing for real-time shipping cost calculations and tracking.
Used for integrating USPS shipping methods, providing another option for real-time shipping cost calculations and tracking.
Used for the store locator feature, allowing customers to find nearby stores that distribute Better Tools' products.
Used for integrating the Sage payment gateway, ensuring secure and seamless transactions.
Used for language translation, making the website accessible to users in different languages.
Used for enhancing the website's SEO performance.
Used for managing marketing tags on the website.