Content marketing is an integral part of digital media. Quality content is a great way to add value to the business and among the most efficient ways of digital marketing. It increases overall user engagement and brand creation. Create a systematic content marketing strategy for your business to deliver high-quality content to the target segment. This will result in increased traffic to your website, thereby incremental sale. Whether you opt to outsource the marketing endeavors to a reputed company or manage it in-house, execution & measurement is the key to success in digital marketing.
Above infographics provides some very informative stats which will add immense value to your content marketing strategy as per your business plan.